Data Protection Policy
At B&B Eco, Ltd ("we," "our," or "the Company"), protecting your privacy is our priority. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and engage with our e-commerce services. We are committed to compliance with applicable privacy laws and providing transparent information to our users. If you have any questions or concerns about this policy, you can contact us at hello@afida.com.
1. Introduction and Contact Information
This Privacy Policy describes our practices regarding your personal data in accordance with applicable laws such as the UK Data Protection Act 2018 and GDPR.
2. Information We Collect
We collect the following types of personal data:
Basic Contact Information
- Name
- Email Address
- Phone Number
Usage and Analytics Data
Data about how you interact with our website (e.g., pages viewed, click patterns, time spent)
Cookies and Tracking Technologies
Devices, IP addresses, browser types, and other technical information collected via cookies and similar technologies.
Collection Methods
Directly from users when they fill out forms, create accounts, or contact us.
3. How We Use Information
We process your data for the following purposes:
- Providing our products and services
- Managing user accounts and authentication
- Processing payments
- Sending you updates and customer support communications
- Analyzing site usage to improve our services
Legal Basis:
- Performance of contract (e.g., order fulfillment)
- Legitimate interests (improving our services)
- Legal compliance (retention as required by law)
Data Retention:
We retain your personal data only as long as necessary to fulfill the purposes outlined above, or as required by law.
4. Information Sharing and Disclosure
5. Your Privacy Rights and Choices
Depending on your jurisdiction, you have the following rights:
Right to Access
You may request a copy of your personal data we hold
Right to Correction
You can request correction or update of your data
Right to Deletion
You may request that we delete your personal data
How to Exercise Your Rights:
- Send an email to hello@afida.com
- Submit requests via our website if applicable
You can also opt-out of cookies through your browser settings.
6. Data Security
We implement appropriate technical and organizational measures to safeguard your data, including encryption, access controls, and secure storage.
7. International Data Transfers
Currently, we do not transfer personal data outside the United Kingdom or European Economic Area. If this changes, we will implement suitable safeguards compliant with applicable data transfer regulations.
8. Children's Privacy
Our services are not directed to children under 13, and we do not knowingly collect data from children. If we become aware of such collection, we will delete the information.
9. Cookies and Tracking Technologies
We use cookies to improve your browsing experience and analyze site usage:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Necessary Cookies | Enable core website functions | Session or persistent |
| Analytics Cookies | Collect usage data for analysis | Persistent |
You can manage cookie preferences through your browser settings.
10. Automated Decision-Making
We do not use automated decision-making or profiling that significantly impacts users.
11. Data Retention
Your personal data will be retained as required by law or as long as necessary to provide our services and fulfill legal obligations. When data is no longer needed, we securely delete or anonymize it.
12. Policy Updates
We may update this Privacy Policy periodically. Changes will be communicated via our website with an updated effective date. We recommend reviewing this policy regularly.
13. Legal Compliance
We comply with UK data protection laws, including GDPR and the UK Data Protection Act 2018, and any relevant industry regulations applicable to our e-commerce activities.
This Privacy Policy is effective as of the date listed above. We encourage you to read it thoroughly.